Summary: This guide explains the double opt-in process for newsletter signups on Sites, detailing how visitors enter their email, choose lists, receive a confirmation email, and must click the confirmation link to be verified and fully added to your subscriber list.
Before You Begin
- The confirmation process is an automatic, best practice feature of the newsletter system.
- Confirmation helps verify intent, reduce spam, and improve email deliverability.
Step-by-Step Instructions
1. Enter their email address into the signup area above the site footer.
2. Click the Subscribe button.
3. Enter personal information (first name, last name) and Select which newsletters they'd like to subscribe to.
4. Select the Confirm Subscription button or link in the confirmation email they receive. [The subscriber must perform this action to be confirmed.]
5. Wait for the system to process. [Once the link is clicked, the subscriber is confirmed and added to your newsletter list.]
Troubleshooting & FAQs
- How do I check if a user is confirmed? You can view the subscriber status by going to Sites > Newsletters > Subscribers and using the Filter dropdown to Select Unconfirmed or Confirmed users.
- A user says they signed up but isn't getting emails: They likely missed the confirmation email. Direct them to check their Spam/Junk folder for the email asking them to Confirm Subscription.
- Why does the subscriber have to confirm twice? The double opt-in process verifies genuine intent and helps comply with email marketing regulations (e.g., GDPR), which is beneficial for your sender reputation.