We're really excited to see how well Tithe.ly Sites websites rank for many of the terms you would want to appear for. We did a lot of work up front so that you wouldn't need to worry about SEO too much down the line.
That being said, if there are any specific terms that you'd like to appear for, the very best technique is to create content that uses those words. For example, if you wanted to appear for "Young Adults Ministry in North Vancouver" then you need to make a page that says those words. You need to talk about your young adults ministry, write news with updates on it, and add events for it.
The idea with Google ranking is that they want to provide the most useful possible content to the person searching. In order to rank high in a Google search, you need to create a website so that Google determine's there is no better website on the internet that they would rather take the searcher to.
Below are some other tips to increasing traffic to your website:
Updating the content with new information on a weekly basis. Fresh content will help the site rank better with Google.
Using the website address in all materials (ie. emails, newsletter, posters, etc.) to encourage people to visit the website for more information. More visitors to the website increases your Google ranking.
Creating a Facebook Page for your Church has been one of the most successful tools for churches to drive traffic to their website. Encouraging members and staff to post weekly updates on Facebook will help drive members and visitors back to the website. Again, more visitors to the website will help increase your Google ranking.